Wednesday, June 6, 2007

Monif C. Boutique Grand Opening



Monif C. opens the first plus size contemporary clothing boutique next week. This is very exciting news.

I absolutely love Monif's designs. They are contemporary without being too trendy -- these clothes are meant to be staples in your wardrobe and you will wear them for several seasons, she uses quality material and really understands how to sew a seam to hug a curve. Monif is a delightful person to spend time with and the opening of her boutique is a tremendous step forward in full figured fashion. If you are in the New York area I encourage you to stop by during the opening weekend festivities. I know I'll be there!

I'll share the press release that I received:

Monif C. Announces the Grand Opening of their
New York Plus Size Boutique


NEW YORK, NY - June 1, 2007, Monif C. changes the way New York plus
size fashionistas shop with Manhattan's first contemporary clothing
boutique catering to curvy, confident, and stylish plus size women.
Thursday June 14, 2007 marks the Grand Opening of the Monif C. Plus
Sizes Boutique in Midtown Manhattan. Monif C. Plus Sizes is a
contemporary, designer clothing line that was launched in September
2005. Co-owned by mother/daughter team, Monif and Elaine Clarke,
Monif C. was conceived to reaffirm every woman's desire for an
inspired life, luxury, and unadulterated sex appeal.

Known for her debut during Olympus Fashion Week Fall 2005, and
features on The View, BET's Rip The Runway, the Tyra Banks Show, and
TLC's What Not To Wear, among others, Monif C. is bringing fashion to
plus size consumers who would otherwise have no outlet to get their
contemporary fashion fix. Monif's line of sexy, stylish dresses for plus size
women can be purchased online at Monif C., in specialty boutiques worldwide, and now live and in full color at the Monif C. Plus Sizes New York Boutique.

Monif Clarke created Monif C. as a result of her own frustrations with
the fashion industry's view of the plus-size market. "There is a new
perspective amongst plus size women that says, "I can be
sophisticated, sexy, and I want to show off my curves. I wanted to
create plus sized clothing that even "skinny" women would want to
buy." Who says plus sizes can't be sexy, luxurious, and feminine?

After successfully creating the Curvy Girls Night Out, a New York City
one-day shopping and pampering event held twice a year, Monif C. would
get calls from many customers pleading for the opportunity to shop
Monif C. year round in New York City. As a plus size woman herself,
Monif understood the frustration of shopping in the New York City
area. "I always wondered why in one of the fashion capitals in the
world I could never find stylish plus size clothing. I am my customer,
and I know that we are stylish, fashion-forward women that are on the go.
We want to be able to come in, and buy a dress to wear to a special
event later that evening. We wanted to provide women in the tri-state
area and visiting tourists the convenience of shopping the Monif C. line."

At the Monif C. Plus Sizes Boutique, customers will be able to shop
the entire Monif C. line as well as jewelry, large size shoes, body-
shaping undergarments, and accessories hand-picked by Monif C.
herself. Gold drapery, beaded Indian silks, and a white crystal
chandelier highlight the décor of the boutique and complement the
vibrant colors and opulence of the Monif C. line. Curvy women will be
delighted to shop in a chic, upscale boutique where they can shop for
beautiful clothing made specifically for them.

Grand Opening Event:
Thursday June 14, 2007
7 - 10pm
Come shop the Monif C. line at 20% off, cocktails, music, personal
shopping tips, and more!

Monif C. Plus Sizes
New York Plus Size Boutique Store
325 W. 38th Street (bet. 8/9th aves.)
Suite 1007
New York, NY 10018
Open Monday - Saturday, call 212-842-1641 for hours

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